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Experiential Event Services

  • Create emotional association with your service, product and brand through live experiences
  • Build traffic from word of mouth marketing and viral strategies
  • Increase business through vertical events
  • Develop and implement a Unique Value Proposition (UVP) / Competitive Advantage
  • Contribute to your community and to society in meaningful ways
  • Create brand identity and leadership through unforgettable namesake events
  • Free up resources and time by having Carson Worldwide do what we do best
  • We take time consuming event nuances, logistics, production, and staffing off your hands
  • Create memorable events to make you stand out while providing you recognition and recall
  • Prompt and expedient reports from the field
  • Establish new emerging markets for your organization
  • Easy access to full service event marketing, consumer promotions and exhibit management
  • Retail access through push pull merchandising
  • 25+ successful years of experiential event marketing and special events with Fortune 500, Blue Chips, and non profits

Experiential event marketing and strategic alignment

We develop and produce experiential events with high impact and recall value supporting and punctuating your underlying value proposition, core competencies, service and brands based on designing marketing initiatives which speak directly with your customers sub conscious while addressing core human needs and motivations to generate action, word of mouth buzz, life style and behavior paradigms, and results.

Event logistics and production

Your event is planned, time lined, and implemented with every detail including but not limited to identifying and securing appropriate tour venues and vehicles, securing and managing permits, maintaining logs, exhibit design, managing filings, and site inspection. Events and consumer promotions are meticulously managed with confidence leveraged on two decades of event born savvy and experience.

Event marketing management

     On-site supervision, third party supplier coordination, staffing and labor, PR campaign event supervision, sampling, demonstrations, merchandising, contest and show management, and exhibit detailing and maintenance.

     Event Staffing and Administration

     On-site staffing and trainingincluding sourcing, recruiting, training and managing event labor, temps, models, samplers, demonstrators, tour managers, security and technical staff.


Experiential exhibit design, staging and AV

Develop and manage the construction of your exhibits including specifications for a touring environment and public installation. We will identify the best equipped exhibits and interactive kiosks to service your needs, negotiate and communicate with the direct exhibit, prop, AV house, designers, operators, riggers, technicians and consultants.

 

30 Years Event Marketing Experience

  1. Nationwide experiential event marketing;
  2. Strategic brand development and integration;
  3. Experiential event planning, show logistics and management;
  4. Creating strategic sponsorship criteria and packaging;
  5. Managing and developing consumer promotions and experiences;

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Our Clients

PepperidgeFarm 213x320Destinations, package (hard and soft goods), services, food & beverage, technology, medical institutions and services, pharmaceutical, health & beauty, performing artists, etc., advertising and PR firms, destinations, non-profits, local and regional businesses, tourism bureaus, CVB's, hospitality, real estate developers, international celebrities, movie and television industry, and magazine and book publishers.

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Crewing & Interning

Want to get hands-on experience in Experiential Event Marketing?

Volunteer with us to learn and work with the best in the industry.

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Doing More In Less Time

Business owners and executives work at 120% - 130% capacity!  It is virtually impossible to get "everything" done in the course of your work day.

Studies show there are 340 hours of reading and catching up to do at any given point.  Because executives are working with smaller staff and doing more in less time, they constantly working just to get out from under the backlog.

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